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A large products offer

POLYTECH

Two industrial products / two markets

Presentation

Polytech represents an industry made up entirely of small and medium sized companies, which make and market a standard item made from metal castings using a steel-based alloy.

A certain number of local manufacturers share the market on a regional scale. The only external competition that they must face is that of an import wholesaler which holds about 20% of the market, which allows it to occasionally sell off its goods at knockdown prices. The product was developed and standardised by the major iron and steel companies, and is now a mature product. To ensure continued growth, the companies need to start making a second product and to conquer an export market.

Polytech is an industrial company, which therefore entails large-scale manufacturing processes, heavy investment, managing a large workforce and rigorous stock control. Moreover, as is the tradition in industry, the employees are heavily unionised therefore salaries and working conditions are sensitive subjects.

Decisions

Company policy requires a certain number of decisions to be made regarding production (size of output, salaries, commissions, purchase of raw materials, asset management, etc.), commercialisation (sales force and advertising), and finance (borrowing etc.).

42 player decisions, divided into:

• 20 Production
• 8 Finance
• 2 Marketing
• 12 Forecasting

Languages

• English
• French

Contacts
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